Football Benchmark - The changing face of football sponsorship – key players
For Adidas and rivals, sponsorships are good business - The Columbian
The Biggest Sponsors Of Brazil's 2014 World Cup Spend Big To Engage With Fans
The Most Famous and Big Sponsors of Sports Games
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
Adidas and the Challenge of Its Team/Player Sponsorship Recognition
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List of Adidas sponsorships - Wikipedia
How Authentic Sponsorship Makes Lasting Impression | "Buy the Way…" Insights on Integrated Marketing Communication
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FIFA keeps sponsors on board for Qatar World Cup – DW – 11/13/2022
Adidas treats esports deals like media partnerships, not sponsorship deals
Adidas ends IAAF sponsorship three years early - BBC Sport
Adidas and Women's Sports Foundation Announced as Team Sponsors for the Secret® Dream Gap Tour Plus CBC Sports Added as Streaming Partner
Sports Sponsorship Market 2019-2023| Evolving Opportunities with adidas and Nike, Inc | Technavio | Business Wire
eSports Boom: These Global Players Are Sponsors and Partners
FIFA Sponsors On Qatar: Coke, McDonald's, Visa, Issue Statements | Time
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
The Best Companies for Sports Sponsorship - The Sponsorship Collective
Adidas to Sponsor USA Volleyball Teams | The Sport Digest
Adidas nets World Cup sponsors victory
Sports Sponsorship Market 2019-2023| Evolving Opportunities with adidas and Nike, Inc | Technavio | Business Wire
How Adidas Maintains its Edge in the Sports Fashion Industry
How To Get A Adidas Sponsorship? Livesportsreviews
How Adidas is investing in women in sport as never before | Vogue Business
